The Monthly Owner Briefing
What app and SaaS buyers are actually paying for
Once a month, Eric Owens breaks down what makes an app, SaaS, or eCommerce business sell — and what buyers in this market pay up for. Brokering Internet businesses since 2006, 200+ clients served.
What you’ll get
- What digital buyers reward: retention, cohort data, clean IP, and the metrics they check first.
- How to read an offer past the headline number — cash at close, earnouts, and deal structure.
- Written by Eric Owens, brokering Internet businesses since 2006 — specific to apps and SaaS, not generic M&A.
- One email a month. No spam, unsubscribe in one click.

Eric Owens
Founder & CEO · View profile
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